You have heard that deep-linking can significantly boost affiliate link earnings. But what exactly is a deep link? Let’s clarify.

The Short Answer on What is a Deep Link?

💡 A deep link directs users to a specific page within a mobile app.

The Rundown:

When your readers click on a deep link leading to Amazon, they are directed to a specific page, often the product page, within the mobile Amazon app. BUT, for the deep link to function correctly, the reader must have the app installed on their device. If they don’t, the link redirects them to the standard webpage in their mobile browser. For instance, if they clicked the link from Instagram, they’d access the page via the Instagram browser, which might require them to log into Amazon every time they click a link. Useful, right?

That’s it. That is a deep link!

Deep-Linking vs. Deep Links

So, you might ask, “What is deep-linking and how does it differ from deep links?”

The Short Answer on What Deep-Linking is:

💡 Deep-linking is the process you, as a creator, undertake to transform your standard affiliate links into deep links.

The Rundown:

As a content creator, your task involves converting standard Amazon affiliate links into deep links. This conversion is an additional step post-acquiring the Amazon link. Manually converting links can be time-consuming. However, third-party software can expedite the process. Essentially, you input the Amazon affiliate link into the deep-link software, which then provides you with a deep link to share across your channels.

Software Providers for Deep Links:

• URL Genius is a popular choice for creators and influencers. They offer deep-linking services either per click or via a monthly subscription. With their platform, you need to input each link for conversion, but they also allow for individual link tracking—ideal for specific social media posts.
• Shared Vision recently introduced deep-linking automation via its Noah AI software. Noah identifies every product link you’ve ever posted and auto-converts them into deep links. It then embeds these deep links into pertinent blog articles and provides you with a comprehensive list for easy sharing on social media platforms.

Note: This article provides a basic understanding of deep linking and deep links. It doesn’t delve into every technical detail. For instance, we don’t discuss deep linking that encourages app installations.